The Department of Management Studies at Paavai Engineering College (Autonomous), in association with the Self Help Group (SHG) of the Tamil Nadu State Rural Livelihood Mission, Women Development Project, Namakkal District, organized a two-day event, “College Bazaar 2024,” on September 26 and 27, 2024.
The event was inaugurated by Shri N. V. Natarajan, Chairman of Paavai Institutions, and Smt. Mangai Natarajan, Correspondent of Paavai Institutions, along with dignitaries including Dr. K. K. Ramasamy, Director of Administration, and Dr. T. Kalaiselvi, Director of MBA. The inauguration ceremony, held on 26.09.2024 at Visvesvaraya Hall, featured the traditional lighting of the Kuthuvilakku and a ribbon-cutting ceremony. Following the inauguration, the dignitaries visited all the stalls and made purchases from the bazaar.
The vibrant bazaar featured stalls run by members of the Women Self Help Group from various blocks of Namakkal District, including Rasipuram, Tiruchengode, Pallipalayam, Namagiripettai, and more. They showcased and sold their products to students across all institutions. A variety of products were available, including clothing, homemade masalas, fancy items, multigrain snacks, cleaning supplies, coconut products, fresh fruits, and various food items.
The event not only empowered the SHG participants but also provided MBA students with valuable insights into marketing and pricing strategies. This practical exposure will enhance their management and entrepreneurial skills, equipping them to potentially emerge as future entrepreneurs.
